Mrs Baird’s Exhibit

bairds-1948-fwpThe Mary Couts Burnett Library opened the Baird Family exhibit, a tribute to the family, Friday, Nov. 6. The exhibit, which is open through the end of the year, includes photos, bakery advertisements, marketing initiatives, baking advancements introduced by the Bairds and more. Admission to the exhibit is free and open to the public Monday through Friday, 8 a.m. to 5 p.m.

Originally from Tennessee, the Baird family moved to Fort Worth in 1901 and sold popcorn from little red carts. William Baird, a restaurateur by trade, soon gave his popcorn cart business to his oldest son and returned to his restaurant roots.

Ninnie L. Baird began baking bread, cakes and pies for her family and their neighbors. Her reputation as a fabulous baker quickly spread, and in 1908, with her husband’s health failing, the bakery was launched from the family home to help support her family.

Mrs Baird’s Bakeries on I-35W was the place for olfactory delights and Santa Claus sightings for decades. Mrs Baird’s is a division of Bimbo Bakeries USA, a leader in the industry. When Ninnie Baird died in 1961 at the age of 92, the Texas State Senate passed a resolution to her memory and declared Ninnie Baird “a living example for mothers, wives, business executives, Christians and good people the world over.”

This entry was posted in Uncategorized.